[Music Video] Sick World – Deitrick Haddon + Zaytoven
As a follow-up to last year’s No. 1 single, “Open Door Season,” perennial urban gospel hitmaker, Deitrick Haddon, teams up with Trap music king, Zaytoven (Gucci Mane, Migos, Future), for “Sick World” (Black Own Black Entertainment / Tyscot). It’s a deliriously relevant and infectious track that exudes the hard-bite of Childish Gambino’s “This is America” while offering the optimistic hope that Kendrick Lamar envisions in “Alright.”
The mid-tempo groove tackles the debate over wearing masks that has polarized people, politics and pulpits in the age of the COVID19. “People would rather put faith in a vaccine Instead of wearing a mask,” Haddon testifies in his urgent tenor. “keeping their hands clean and this will all go down in history that thousands have died ‘cuz we could not agree.”
The Detroit native premiered the song during one of Joe Biden’s Inaugural events a few weeks ago and the Warner Bros. Records music staff has started working the song at R&B radio.